Strategic AI Advisory

The companies collecting a return from AI bought the same models everyone else did.

A majority of CEOs report neither higher revenues nor lower costs from AI in the last twelve months, while a minority reports both. Kerr Highland is retained for the difference: the firm finds what is holding a specific program's return, names it with evidence, and schedules its removal.

Las Vegas · New York
San Francisco · Dublin
01

Where the firm practices

At PepsiCo, Dr. Richard Kerr built the market-mix platform named ROI Engine. Its first production quarter returned approximately $66M of EBITDA across six North America brands and won the Chairman's Award.
~$66M
EBITDA in the first production quarter, six North America brands
4
AI functions built at market leaders
22
years of professional AI, beginning in 2004
1.1%
production LLM hallucination under the ECC method, from 22.1% (N=2,943)
02

Surveys & positions

ReadingIn preparation

What some 700,000 job postings say about where the AI return lands: a quarterly reading from a patented database running since 2018.

PositionIn preparation

One weak factor can zero an entire AI program, because the return on knowledge work multiplies rather than adds.